The Client

Airmid

Shopify Redesign For Airmid Skincare.

Airmid is a family business based in the Burren Co. Clare with all products being handmade using homegrown herbs, pure essential oils and local beeswax, propolis & honey. Airmd export to many countries and are in many retailer shops nationwide in Ireland.

Presentation layout section design
Website upgrade for a handmade soap company

The Challenge

Airmid needed a new visual strategy & upgraded Shopify framework.

We rebranded the entire website front end and upgraded Airmid's new store with multiple feature-rich functions. The result has increased conversions in all areas. 

Brand photography display on three smart phones

Solutions

Brand Photography.

Airmid sent over via courier selected products to be photographed in studio. Visuals were then created from our photoshoot to be used in multiple areas including the online store, print promotions and social media.

Design

Mood Boards

When viewed in a group moodboards provide clarity on several aspects including brand design consistency and display variation on various screen sizes.

Footer design ecommerce
Section layout airmid
Shopify website upgrade for irisg skincare company 1
Product tab selector
Promotional slider
Slide out cart drawer

Project Typography: Muli

Muli

Aa

Muli 500

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 123456789 /?&{“!

Typography Weight: Medium 400 / 700

Muli 400

Muli 500

Muli 700

Body Font: Muli

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don’t look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn’t anything embarrassing hidden in the middle of text. 

Palette

#CFBBBB

#9A7B9C

#262626

#D1D2D8

Ui design & display on three smart phones
Page-layout

Desktop display

Front page layout

Desktop display

Ui-product-ddetail-page

PRODUCT IMAGE SCROLL

Ui-check-out-page

CHECKOUT PAGE

Ui-side-navigation-menu

SLIDE LEFT NAVIGATION

Sticky add to cart feature

Sticky Add To Cart

Sticky add to cart button fades into view as the user scrolls down on a product.

 While the traditional add to cart button is still present, however having the add to cart button appears in the user’s screen contributes to a higher conversion rate. Subtle and fading away on scroll up this feature is one of many on mobile that contributes to a great shopping experience.

Brand photography
Brand photography foliage
Brand photography products

Promotional Sections

Promotional sections on the store front visual bring customers into the collections and products pages.

ECOMMERCE

The Wellness Pod