The Client


Shopify Redesign For Airmid Skincare.

Airmid is a family business based in the Burren Co. Clare with all products being handmade using homegrown herbs, pure essential oils and local beeswax, propolis & honey. Airmd export to many countries and are in many retailer shops nationwide in Ireland.

Presentation layout section design
Website upgrade for a handmade soap company

The Challenge

Airmid needed a new visual strategy & upgraded Shopify framework.

We rebranded the entire website front end and upgraded Airmid's new store with multiple feature-rich functions. The result has increased conversions in all areas. 

Brand photography display on three smart phones


Brand Photography.

Airmid sent over via courier selected products to be photographed in studio. Visuals were then created from our photoshoot to be used in multiple areas including the online store, print promotions and social media.


Mood Boards

When viewed in a group moodboards provide clarity on several aspects including brand design consistency and display variation on various screen sizes.

Footer design ecommerce
Section layout airmid
Shopify website upgrade for irisg skincare company 1
Product tab selector
Promotional slider
Slide out cart drawer

Project Typography: Muli



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Typography Weight: Medium 400 / 700

Muli 400

Muli 500

Muli 700

Body Font: Muli

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Ui design & display on three smart phones

Desktop display

Front page layout

Desktop display







Sticky add to cart feature

Sticky Add To Cart

Sticky add to cart button fades into view as the user scrolls down on a product.

 While the traditional add to cart button is still present, however having the add to cart button appears in the user’s screen contributes to a higher conversion rate. Subtle and fading away on scroll up this feature is one of many on mobile that contributes to a great shopping experience.

Brand photography
Brand photography foliage
Brand photography products

Promotional Sections

Promotional sections on the store front visual bring customers into the collections and products pages.

The Wellness Pod

A Shopify upgrade comes feature rich resulting in an enhanced shopping experience.