The Wellness Pod Logo

Year

2021

Categories

Shopify Upgrade, Wellness, Health

A Shopify upgrade for The Wellness Pod, an Irish based health and wellness company. The upgrade comes feature rich resulting in an enhanced shopping experience.

A whole range of new features designed to increase usability and conversion rates. The top navigation menu was restructured to include a smooth drop section with clear tiered categories. Visuals in the top navigation immediately show the user some of the primary ranges with the ability to toggle through the products right in the header navigation.  The store has a calm feel with brand pantones, vector icons and designed sections in subtle harmony with each other. 

Services

Visual Strategy

Branding

Information Architecture

Re-Designed Mobile Display

We added impactive visuals that fill the screen while leaving room as a visible cue for the next section to be scrolled to.

Our guidelines in terms of mobility usability were implemented.  

Ui Layout Mobile

New Full-Screen Slider Design

Full-screen touch friendly slider bring users to specific categories.

On mobile it’s important to establish the primary routes immediately that are presented to the user. Full screen slider visuals provide an immediate and clear direction inline with user anticipation. Touchscreen slide action as well as dots and arrow navigation options.

New Cart Drawer

Slide out cart drawer enhances the shopping experience and provides easy one click access to the cart. Plus additional features such as gift wrap option in an icon display.

Another great addition with the Shopify upgrade. Four features right in the cart drawer including:

  • Note to seller
  • Gift Wrap Option
  • Shipping Info
  • Discount Code Option
Slide Out Cart Drawer Display On Smartphone Mock Up
Mobile Navigation Menu

Upgraded Mobile Menu

Mobile navigation menu with two primary options.

Each menu unfolds to display a tiered structure with single primary visual for intuitive navigation. Wishlist and predictive search function within the navigation menu itself contribute to an enhanced user experience on mobile.

Grouped Products

Grouped products is another upsell feature we added in the new development. As a result multiple purchases can be made within a single product window.

The new grouped products option allows for the customer to select multiple products, right within a single product window. Choosing independent quantity amounts and other variables such as size and colour for each of the products grouped. The result of grouping selected products together in one window is another great upsell feature to have available.

Upsell Delivery Incentive In Cart

We added a free shipping threshold feature to the cart drawer and full cart page. In the customers cart a progress bar and note displays the amount left to achieve free delivery.

The store owner can set for example free shipping over 60 euro and this gets reflected as a progress bar in the cart. Thereby creating an incentive for the customer to purchase an amount that exceeds the defined free  delivery threshold amount. Once over the amount a congratulations note appears to inform the customer on the free delivery achieved.

New Related Products Feature

The store owner has the ability to add additional related products together directly in the product purchase window.

Typically related products show below the products detail page and away from the purchasing block.  With the new advanced product block, related products are right in the purchase grid. This latest update is the perfect cross sell feature. Helping to get the highest conversion rates on the products detail page. The store owner has a powerful new conversion function when setting up a new product or editing an existing item for sale.

App Like Navigation On Mobile Footer

Enhanced UI/UX navigation on mobile footer.

Highly accessible primary store functions that increase the mobile user experience. As a result smartphone users have constant and easy access to the essential areas including instant search with predictive on type, cart, account and shop.

  • Shop
  • Wish list
  • Cart Icon
  • Account
  • Predictive search
  • QR code
App Like Navigation Mobile Footer
Typographic Layout Showing Font Styles

Desktop Display

Layout sections for wide screen display

Store Front Layout For The Wellness Pod
Store Front Layout Structure
Images Used In The Visual Strategy
Brand Mood Boards

New Online Shop
For Airmid

Ecommerce development based on Shopify