Get To Know Shopify

Shopify The Ultimate Ecommerce Platform For Irish Entrepreneurs

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Is Shopify The Ultimate Ecommerce Platform For Irish Entrepreneurs?
We Think So.

Shopify is here in Ireland, this says so much about the eCommerce giant. Overall, the cloud-based platform is used by 600,000 businesses in 175 countries.

  • June 2019, 820,000 merchants are now using the Shopify platform
  • Over 1,000,000 businesses in 175 different countries use Shopify
  • Shopify is the third-largest online retailer in the U.S. after Amazon and eBay
  • Shopify customers include major brands like Nestle, Pepsi, Unilever, Budweiser, The Economist, WaterAid, Penguin Books, Tesla Motors, and Red Bull
  • The Shopify POS system is now used by over 100,000 merchants

Big names such as Red Bull, Nestlé and Tesla Motors are selling through Shopify. If you had any doubt on Shopify’s credentials, just take in these mind-blowing statistics for a moment.

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Design & Aesthetics

People are more visual these days. Which is why store design matters for your brand.

Shopify facilitates the aesthetic in design. Its a key aspect to creating an effective brand. This is why we create stores with a visual and design centric approach.

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Fashion Designer In Studio
Mega Menu Element In Shopify
Interactive Look Book Elements

Features

Visual Navigation & Interactivity

A visual drop menu in the top navigation provides better usability. Users can see and navigate at a glance to collections, products and internal pages.

Interactive lookbook elements add to the user experience and are a cool way to let you customer click on a specific area to view more details instantly.

Instore Analytics

Easy to use instore analytics provides valuable feedback on sales volume, conversion rates, average order value, top products sold, referring locations and countries.

Sales by social media traffic, direct marketing and search are all accounted for with this powerful built-in analytics system. 

Built-in analytics dashboard allows you to see multiple aspects on your store’s performance and marketing data. Easy to view visual graph data with links to more info from each grid.

Shopify Data Report
Get to know Shopify | Why So Good For Irish Entrepreneurs - Firesky 1
  • See where your customer and visitors are coming from.
  • Sales by traffic with a breakdown of data on the amount of direct traffic.
  • Sales by email, social media and search.
  • The number of online sessions and returning customer rates.

Choosing The Right Framework

We work with specific frameworks that support custom design while being rich in features that determine a great shopping experience.

We can help advise you on the best framework for your store presence and requirements. For example just one aspect we look at of many is how supported is Shopify Sections within a framework?

Sections are customisable blocks of content that determine the layout of a page. The more sections within a framework or theme the more flexibility there will be to customise the website.

 

Visually Orientated

Design plays a vital role in your online success.

With people being very visually orientated these days as can be seen with the popularity of Instagram and Pinterest. As a result, this vital aspect plays a key role in your online success.

Credit Card Payments & Pricing

Rates per transaction and the monthly cost for hosting with Shopify. Linking up to a payment gateway is a seamless process when using Shopify payments. Want to know about rates? Here is a quick overview:

  • Shopify Basic costs $29 per month, with 2.9% + 30¢ per online transaction. 
  • The main Shopify plan costs $79 per month, with 2.6% + 30¢ per transaction.
  • Advanced Shopify costs $299 per month, with 2.4% + 30¢ per transaction. 

 

Ease Of Use On Key Aspects

Related scores for the four main aspects. Ease of use, value on spend, sales features and customer score.

Ease Of Use 80%
Sales Features 93%
Value For Money 70%
Customer Score 93%

It's Fast

Shopify is fast. This is because of hosting on Googles Cloud Server. On the front end, customers get a fast response on all devices even if only using 3G. On the backend in the admin panel, response times are excellent.

From previous experience of using various eCommerce platforms such as Magento and WordPress, we can say they have tended to be slower on both the front and backend. The reason for this is that these platforms are hosting typically on a shared hosting plan resulting in slower loading times. With Googles Cloud Server and Shopify, this is not the case. The result is better performances all round.

Apps

No matter what you may want, now or in the future, there is an app for practically any function you may need.

Supported by thousands of accredited third-party developers there is a global community of IT developer companies creating apps that work within Shopify.

The App Store makes Shopify a truly future proof platform. Choose from hundreds of free and paid apps to gain almost any function you may want.

shopify product preview gallery

3. Feature Detail

Product layout & function

The products layout page and quick view product mode with the right features determine a great shopping experience on mobile devices and laptop.

Features such as touch-ready product gallery, video mode, 3D view. Now you can have grouped products right in the product details page for upsells and increased conversions.

Direct Marketing

Shopify email brings a new dimension to direct marketing. Seamlessly send out marketing newsletters right from withing the store admin.

No more need to have third party newsletter systems and looking to integrate on your store.

Shopify Store Design

Thinking Of Starting An Online Store?

We have the expertise in creating a store design that will propel your brand online and help to ignite your sales.

Whatever industry you are in, we have the expertise and design skills to create highly aesthetic layouts. Designed to be in line with your business model and customer profile.

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