SEO For 2019
Key areas you can focus on for better results in the SERPS in Google’s Irish Search.
High Quality Content
High value long-form content of over 1,300 words consistently receives more shares, dwell time and links than shorter form content.
A site that has quality content written and posted regularly signals to both user and search engine that this site is producing fresh high value content regularly. Over a time frame these actions will produce results for ranking due to the consistent nature of the posting and consequent dwell time and share value on social media in the Irish market place.
Links coming back to your site naturally as a result of great content.
High value content will get shared and linked back to the originating source. When you think about who you are delivering the content towards and produce high-quality content this will happen automatically. The key is in the delivery points and maximising the ability for people to share the content.
According to Andrey Lipattsev, Search Quality Senior Strategist at Google, high-quality content and link building are the two most important signals used by Google to rank your website for search.
Mobile Ready For 2019
Being optimised for mobile is just the first step. However for 2019 you need to up your game. Quality experience on mobile is going to get you better results.
Voice Search For Ireland For 2019
You need to be thinking about voice search in Ireland for 2019. 20% of current search in Ireland is done using voice search.
Focus for voice search in 2019. Voice search takes the form of questions and typically longer phrases are being inputted with voice search as opposed to the 3 to 4 keywords typed in. To this extent by doing keyword research and knowing what phrases are being asked you can set up a big resource area in the form of questions and answers.